Group 4

WTF IS A DIGI FAIRY

 

We are strategic and creative partners building brands and campaigns that connect. 

We are a team of hybrid creative minds, sharing a passion for progress we challenge brands to be braver, more inclusive and work harder for the new generation that we represent. 

Our strategic mindset, cultural literacy and creative intuition make us a new breed of communications agency. We move seamlessly from on to offline, and sit at the intersection of digital, creative and culture. Our fluid approach allows us to flex across a multitude of platforms and disciplines. 

With a proven track record in both repositioning global household brands and launching new disruptors; we are able to make cult brands more commercial, and commercial brands more cult. 

 

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Dear Digi 005: Barbie and Girlhood

Rachel, Digi's Global Insights Strategist, shares her thoughts on the Barbie movie and the meaning of girlhood

Women across the world are sharing why Barbie made them cry, reminisce and question what girlhood means to them. So we called upon our Global Insights Strategist Rachel Lee, to reflect on the film's exploration of girlhood and growing up.