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WTF IS A DIGI FAIRY

 

We are strategic and creative partners building brands and campaigns that connect. 

We are a team of hybrid creative minds, sharing a passion for progress we challenge brands to be braver, more inclusive and work harder for the new generation that we represent. 

Our strategic mindset, cultural literacy and creative intuition make us a new breed of communications agency. We move seamlessly from on to offline, and sit at the intersection of digital, creative and culture. Our fluid approach allows us to flex across a multitude of platforms and disciplines. 

With a proven track record in both repositioning global household brands and launching new disruptors; we are able to make cult brands more commercial, and commercial brands more cult. 

 

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Dear Digi 009: The Future of Pinterest

Deanna shares her thoughts on Pinterest’s status as a fave amongst Gen Z

2023-09-22

No longer is Pinterest for the millennial mums curating inspo boards for their nursery room or manifesting their dream homes through vision boards — Pinterest is now a bonafide fave of Gen Z. As an aesthetics-obsessed generation, the platform has become the place where they encounter and digitally collect all the cores and niche styles the internet has to offer. In this episode of Dear Digi, our Design Strategist Deanna discusses what exactly makes Pinterest so appealing and where it might be headed.