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WTF IS A DIGI FAIRY

 

We are strategic and creative partners building brands and campaigns that connect. 

We are a team of hybrid creative minds, sharing a passion for progress we challenge brands to be braver, more inclusive and work harder for the new generation that we represent. 

Our strategic mindset, cultural literacy and creative intuition make us a new breed of communications agency. We move seamlessly from on to offline, and sit at the intersection of digital, creative and culture. Our fluid approach allows us to flex across a multitude of platforms and disciplines. 

With a proven track record in both repositioning global household brands and launching new disruptors; we are able to make cult brands more commercial, and commercial brands more cult. 

 

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Live, Love, Female Rage

How enraged women entranced the internet

2023-05-02

༺♡༻ Female rage has developed its own online fandom — from fancams of Gone Girl’s out-for-blood Amy Dunne and Megan Fox as a man-eater in Jennifer’s Body, to SZA’s chart-topping “villain era” track “Kill Bill” and viral TikTok audios that mash up iconic cinema soundbites of women flipping out and getting livid.༺♡༻

Download the full report here to find out what’s driving female rageblogging, how it compares to the 2010s sad girl, and what to expect next from the emotional ether. ⋆.ೃ࿔*:・

For more content like this, explore the rest of the Digiverse, or connect with us on TikTok or Instagram. If you’re a brand or business and want to inspire your audience in innovative ways, reach out to our strategic & creative lab eve@thedigitalfairy.co.uk.

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